Our history
How was our business created?
Our history began with a simple yet powerful vision: to create premium home fragrance products that embody Swiss excellence and sustainability.
Who are we?
Founded by four ambitious students from the School of Management, it has always been evident that we wanted to create our own brand, but what product or what service? We’ve always enjoy crafting our own interior products, so we knew we wanted to create a brand around Home Fragrances, including candles, stick diffusers and interior perfumes. Fueled by our passion for quality craftsmanship and environmental responsibility, we embarked on a mission to redefine luxury with our range of candles, stick diffusers, and home fragrances. Guided by our dedication to Swiss-made excellence, every product we offer is meticulously crafted with locally sourced materials, ensuring uncompromising quality and authenticity.
Discover our history and join us on our journey as we continue to innovate, inspire, and elevate everyday experiences with our Swiss-made, sustainable home fragrance solutions.
Making candles and diffusers by ourselves
Initially, we started to manufacture our products ourselves, watching a bunch of YouTube videos and TikTok to uncover the secrets of making stick diffusers, candles and so on. Now that we’ve got some experience in making these different products, why not market them?
@1212gateway This diffuser DIY Hardip whipped up last week smells SO amazing, and looks gorgeous! #1212gatewayskincare #ecofriendly #glowfromwithin #diy #diyprojects #crueltyfree# #1212gateway #diyideas #fall #fallseason ♬ Aesthetic - Tollan Kim
Our inspiration
We saw a lot of videos on Instagram of people showing off their home and decorating them with candles and others home fragrances products to make it more cosy. We wanted to contribute to that.
Our aim was to make peoples’s homes a place where they could feel comfortable and enjoy a sweet-smelling interior.
Driven by our ecological awareness, we began exploring methods to create candles that are sustainable and environmentally friendly. We extensively researched articles on the internet, including LinkedIn posts, which led us to the decision to manufacture eco-friendly products.
Additionally, we sought inspiration from images on Pinterest for the design of our products.
Learning how to create our own business
Once our project and our strategy were finalized, we found out about how to start a business and we listened to a podcast about launching a product collection. This gave us a lot of tips and advice for our launch.
My candle received its first review! ⭐️
— Jupie ✨ (@jupieverse) April 5, 2024
Collabing with @KosmicKandles on this scent means so much to me. Thank you to everyone who has picked one up so far! 💖 pic.twitter.com/ns0oEV7lju